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Privacy & Data Policy

Safety is a key aspect of Airchair’s operational ethos and applies equally to our client’s data. We want you to feel comfortable when visiting our website, to know we are committed to protecting your privacy.

The only information collected via cookies is data to improve website use. This is anonymous data, from a secure Google service.

Data, or information from our website is not made available to third parties, unless required by law. No information is shared for revenue, or for other commercial reasons, part of our belief in your right to privacy.

Current Regulation

Although the UK has technically exited EU wide, General Data Protection Regulation (GDPR) this remains in force through the Data Protection Act 2018. The objective is to give more choice on how your data is used, together with fairness and transparency.

The focus of regulation is on complex data gathering organisations, personal profiling and consent. Whilst we only gather data as part of an open, business process, keeping in line with regulation shows a respect for privacy.

The data controller for information collected via this website is Mercury Products (South) Ltd. The registered office is Mercury House, 36 Carpenters, Billingshurst, West Sussex, RH14 9RB, which is also the main contact address.

Our lawful basis for processing your data is legitimate interest in meeting client requests, where potential clients freely provide their data. This is retained as long as needed and may be kept on record for future support.

You should be aware of your rights under legislation:

  • To know what information is collected and how – In this case supplied by you, via a form, or email.
  • To understand how your data is used – Airchair only use provided data for client contact & support.
  • To access your data and have this corrected, or deleted – We are happy to comply within the month allowed.
  • To know if your data will be shared – Other than internally, we are unlikely to share data without consent.
  • To be aware of untoward effects – More applicable to social, or ad data, we knowingly cause no ill effect.
  • Not to be subject to automated decision making, or profiling – Again, more ad, or social network related.

If you have any queries on compliance, please contact us. You also have a right at any time to raise concerns with the Information Commissioner’s Office (ICO) about the way your data is being managed.

Protecting Your Data

The principle of protection applies to all who contact us, for whatever reason. Our website is professionally built and maintained with security in mind.

Your personal details are regarded by us as your property and protected accordingly. Beyond the website itself, we have procedures in place internally, to safeguard information collected online.

Our privacy policy is also reviewed from time to time. Should any changes occur relevant to online activity, details will be posted on this website.

You are entitled and welcome to check information we hold relating to you. Copies can be made available, providing reasonable notice is given. If you believe information we have is incorrect, or incomplete, appropriate changes will be made.

Above all, we want you to be assured that the need to protect information is understood. Airchair and their staff always strive to do so.


Cookies are small text files that are placed on your computer by your web browser when you use the internet. They allow information gathered on the web page to be stored until needed for use, allowing a website to provide you with a personalised experience.

Some cookies last for a set period of time e.g. until you close your browser. Others may last indefinitely.

Your web browser should allow you to delete any cookies you choose and to prevent or limit the use of cookies.

Cookie Name ( Expiry ) Purpose
Preference cookies wfvt_# ( Expiry: 30 minutes) These cookies are used to remember your preferences.
Security cookies wordfence_verifiedHuman ( Expiry: 24 hours ) These cookies necessary and are used to keep this website secure. It collects your IP address to monitor activity in order to prevent access to any malicious IP addresses.
Google Analytics _ga ( Expiry: 2 years )
_gat ( Expiry: 1 minute )
_gid ( Expiry: 24 hours )
Collect ( Expiry: session )
These cookies are used to collect information about how you use our website. The information collected includes number of visitors, pages visited and time spent on the website. The information is collected by Google Analytics an aggregated and anonymous form, and we use the data to help us make improvements to the website. If you do not allow these cookies we will not know when you have visited our site, and will not be able to monitor its performance.

Click here for more information about Google Analytics and your privacy.

Analytical cookies p.gif ( Expiry: session ) Analytical cookies help us to improve our website by collecting and reporting information on its usage so that we can continue to produce engaging content. These cookies may track things such as how long you spend on the site or pages you visit which helps us to understand how we can improve the site for you.

Disabling cookies

You can manage your cookie settings by clicking the icon in the bottom right hand corner of the screen. You can also prevent the use of cookies by adjusting your browser settings.

Please be aware that some cookies are necessary for the website to function properly. If you disable these cookies in your browser, parts of the website may not work correctly. For more information about cookies, visit


Our website uses Google Analytics to collect data and statistics about how our website is used e.g which pages our visited. This information is anonymous.